Company
About Kadence
Kadence is AI built to grow life insurance distribution, front to back office: a CRM plus Voice AI that answers every lead in under 10 seconds, an AEO website built to be cited in AI search, done-for-you marketing, and a back office that tracks the commissions and persistency your book runs on.
Why Kadence exists
Life insurance distribution leaks money in the gaps between tools: leads that go cold before anyone calls back, commissions reconciled by hand at midnight, and marketing that lives in a different system than the pipeline it feeds. Kadence is one platform built to close those gaps: Voice AI that answers every lead in under 10 seconds, an AEO website that gets producers cited in AI search, and a back office that tracks the commissions and persistency a book runs on, front office to back.
Who builds it
Kadence is built by a small, deliberately lean team of serial entrepreneurs and operators. We have started, scaled, and exited companies before, and several of us come from inside the life insurance industry, where we saw firsthand how much agency growth is lost to slow follow-up, disconnected tools, and manual busywork. We build in close contact with the agents, principals, and distributors the product is for.
Ownership and funding
Kadence is an independent company. The research, guides, and benchmarks published here are produced and funded in-house by our own editorial team, not sponsored, ghostwritten, or paid for by any third party. We are transparent about the one commercial relationship that matters: we sell the AI platform this content is about, built to grow life insurance distribution front to back office, so where a piece touches our category we say so plainly and let the evidence carry the argument.
How we hold ourselves accountable
Every guide, glossary entry, and report is produced through a documented research-and-review process: primary sources, claims checked against retrieved evidence, and a standing corrections policy for when we get something wrong. If you find an error, we want to hear about it and we fix it.
Read how we produce content on our methodology page, or meet the collective byline behind every piece on the Kadence Team page.
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