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A plain-English breakdown of what a life insurance lead company is, the lead types available, and how agency owners should vet vendors before buying at scale.
Standard Life's $2.7B PRT deal shows carriers building capital-backed distribution, what it means for agencies scaling a producer team in 2026.
Transamerica's life sales rose 54% in H1 2026 after cutting underwriting time to under 12 minutes: the playbook for agencies scaling a team.
LIMRA data shows Q2 2026 premium growth cooled to 3% after Q1's 7-10% spike, tracking the 3.1% historical average rather than 2025's 10% record pace.
Cost per placed policy, not price per lead, decides profitability: 2026 benchmarks show optimized follow-up can push placement cost to $80 to $120.
Only 8% of independent agencies embed AI into daily workflows in 2026 while 64% use it somewhere: the operating playbook to close that gap fast.